Publisher’s Letter

Tricia Covert
Publisher, Arizona Journal of
Real Estate & Business

What defines a luxury home — price, square footage, design or the lifestyle it can provide? The answer may be different depending on who you ask. It’s a topic that continues to be reexamined as we look to the largest generations, baby boomers and millennials, to lead the way.

The photo on this issue is not typically the visual that most would have for a luxury home in Phoenix metro. However, it represents a segment of people who are looking at luxury a bit different – where style and urban living is the important factor. This is also the case for luxury apartments or townhomes that are popping up all over the Valley.

This issue will give you different perspectives by experts from various segments of this market and the reasons why. It appears luxury continues to be a matter of preference, but it will be interesting to see what will dominant in the years ahead.